My Approach
My approach to planning meaningful weddings and events is about telling your story through personal design and carefully curated experiences.
From our first conversation to the final farewell, I focus on creating a seamless, enjoyable experience where every decision – from the venue and styling, to the food, music and overall atmosphere – feels true to you, your values and the life you’re building together.
Defining the Essence
Before we dive into planning and design, we define the desired tone of the day or weekend.
What kind of experience or energy are you after? How do you want to feel? How do you want your guests to feel? Once we answer these questions, decisions about the type of venue, flow, entertainment, and design fall into place almost naturally.
010402050306Project Management
My priority is for you to fully enjoy the planning process while feeling heard, supported, and confident every step of the way. I achieve this through careful listening, clear communication, honest and heartfelt advice, transparent budgeting and tried-and-tested workflows. Tasks are tackled in a structured manner, moving from big to small within each supplier category, so nothing ever feels overwhelming.
As a former senior project manager in marketing and now a weddings and events planner of eight years, bringing briefs and visions to life is second nature to me.
Guest Experience
At HILDE, guest experience is at the heart of everything and begins long before the wedding day. It encompasses what a guest sees, hears and interacts with – from the moment they receive the save-the-date until they leave the celebration.
Leading up to the event, I ensure clear guidance and navigation, so guests feel considered and at ease, knowing the event is designed with their comfort and enjoyment in mind.
During the event, I focus on the “little luxuries” that really elevate the day – excellent service, seamless transitions, and effortless logistics. Guests never wait unnecessarily, feel comfortable throughout, and move through the celebration with the sense that every detail and every person is truly cared for.
Beyond shaping the foundation of the day, I love creating design moments that delight and surprise. From distinctive ceremony and cocktail hour setups to beautifully presented dessert tables, thoughtfully lit after-parties, and charming entertainment, every element is considered with care – designed to elevate both your experience and that of your guests.
Design & Creative Direction
My effortlessly chic design aesthetic is my signature and the reason many of my clients are drawn to HILDE. While I remain aware of current influences, I don’t chase trends. Instead, I focus on what resonates most – crafting a design concept that honours the venue and reflects you, both as individuals and as a couple, with authenticity and personality at its heart.
With an instinctive eye for composition, a love of unexpected concepts, and a keen sense of what works, I collaborate with an ever-growing network of the finest design suppliers and artists across the UK and beyond. Every event is only as exceptional as the people who pour their hearts into it, and I ensure that every hand involved shares that same passion and dedication.
Blending Cultures
As a German living in the UK and married to a wonderful British-Chinese man, I understand the importance of blending cultural traditions with care and respect. Over the years, I’ve had the honour of creating a wide range of cross-cultural and weddings, which I adore – from Turkish-Bosnian and Japanese-German to Russian-Welsh, Australian-American, Chinese-American, Chinese-Indian, Indian-British, Persian-British, Latvian-British, and many more.
Collaboration
For me, collaboration is about more than just planning – it’s about connection, open communication, and shared creativity. I love taking the time to really get to know a couple, discovering the details that make their story unique, and exploring ideas together until it all feels just right.
There’s something truly magical about those moments when it clicks; the energy, the vision, the details. I truly believe the best events happen when all of these elements come together naturally.
